brisbane event photographers

Personalised Fitness Branding with F45 Mackay: Unique Content Creation for your business

IMAGERY

Grabbing the attention  of NEW and existing customers in an instant!

The imagery you use to market yourself will often be the first contact your potential customers will have with you and your brand. Those potential customers will draw lasting conclusions about you and your services/products from those images and since first impressions are lasting impressions, getting that introduction right is critical.

But to be truly impactful, those images must communicate and uphold your brand identity and core values immediately and at first glance. In a crowded marketplace identifying photographers who can achieve both stunning images and effectively communicate brand values is critical. Moving from ‘stock photography’ imagery to personalised lifestyle and commercial imagery for your business is the first step to improving your business branding.

In addition, creating strong imagery that promotes your core values and is customised to your business also creates great social media content that your existing customers will be proud to associate themselves with and will in turn share to their communities, extending the reach of your online and offline marketing tactics.

We worked with the team at F45 Mackay creating personalised fitness lifestyle imagery communicating their brand identity, culture and fun environment.

Owners Lee & Kim wanted to capture their trainers, members and the atmosphere of their business with ‘real-life’ imagery. After taking the time to get to know the brand and it’s values we set up a series of “staged” images and worked in a documentary style during live training sessions to create a set of images unique to f45 Mackay and to Lee and Kim. These are now an integral part of their social media, website and off-line marketing. See their images below.

Brisbane Commercial & Corporate Photographers, LP Commercial Photography, provide high quality & creative image led solutions through commercial photography & a 5 star customer service experience across Australia through our network of dedicated photography specialists. With over 35+ years of combined experience, owners & lead photographers Andy & Em guarantee a professional service & a fun experience for all their clients. 

We provide world class commercial and corporate photography that encapsulates brand identity & core values as well as copywriting for marketing & advertising across multiple industries & disciples including:

  • Web & social media marketing

  • Lifestyle marketing

  • Media and editorial distribution

  • Event coverage

  • Branding

  • Commercial portraiture

As well as being expert photographers, our two founding partners, Andy & Em, have first hand experience as brand guardians bringing a greater understanding of brand needs to our client work. Our team also spans the areas of copywriting, PR, marketing and design which means we can help you with all your business marketing communication needs. We believe our background in design and marketing-communications coupled with our skills as photographers makes us the ideal choice for any brand conscious organisation seeking imagery, and our clients agree…

Let us help you create personalised imagery for your business. Contact us on info@lpcommercial.photography, call 0415 562 045 or visit our website www.lpcommercial.photography for more information on our services.

 

Brisbane Commercial & Corporate Photography | Business Branding | Lifestyle Photography | F45 Mackay

Hospitality industry puts on a show at Top shelf - Australian Event Photography

Hospitality industry puts on a show at Top shelf - Australian Event Photography

Brief:

In 2014 the drinks industry came together in a one of a kind event in Australia, Top Shelf. The ALIAS was held in the beautiful Royal Exhibition Building, one of the oldest exhibition spaces of its kind in the world. Organisers Intermedia flew Andy down to Melbourne to cover the two day event including the conference and social events.

The imagery is delivered with a one day turnaround or at the event to get out the most important social images to the client’s audience. This is done by uploading to an online gallery distributed to press and to the client. This is a fast paced working environment but a lot of fun, which we’ve been photographing for many years now.

info@lpcommercial.photography

tel:0415562045

www.lpcommercial.photography

Brisbane Commercial Photography Brisbane Event Photohgrapher